The Assure Group is a progressive leader in crop insurance, with a goal to educate producers to help them make smart crop insurance and risk management business decisions that protect and maximize their farm profits. Our company goal is to educate the farmer to make the best decisions for their risk management and profitability—and not just sell a traditional insurance policy. We do this by creating tools, such as new Assure360, to help them analyze their insurance. These analytical tools help them make an informed decision.