Loyal North is a new and exciting development in the IFA acquisition market. Unlike many acquirers who are simply looking to buy assets, we prefer to buy into a business and partner with them to help grow and develop together. We are focused on IFAs who are planning to retire or exit the industry over the next 3 to 5 years, who want to partner with a firm to ensure the best transition for their clients and for them. The long-term strategy of Loyal North is to focus on growing the business solely through acquisition of local IFA practices. We will invest into businesses looking for a more personal experience, with a long-term partnership opportunity. Loyal North’s culture allows IFAs to maintain their individual trading style, staff and premises, and we deem this as essential to our approach.