DigiCanDo offers digital services based on new technologies and blockchain consulting. The bCerty service, also through blockchain technology, allows certifying the originality of the products and creating new marketing levers for the brand, such as a "gamification" of checks with rewards in cryptocurrency tokens. With the service the producers have a punctual collection service for their market profiling data, through a robust anti-counterfeiting and property certification system. Digicando extends the traceability of the supply chain by overcoming the store to reach the consumer. Digicando offers a marketing solution that in addition to protecting the brand, certifies the originality and ownership of each individual product thanks to the proprietary patented technology. DigiCanDo provides the ability to interact with the individual end consumer and offers the same a certified tool for managing guarantees, deadlines and secure comments. The ability to certify the ownership of every single object is used for the collection and analysis of real sales data and to provide producers and distributors with punctual marketing tools, possible thanks to direct interaction with each individual final buyer.