Design consultancy specialized in user centered advanced design and research. Born from the idea of founding members Paolo Grazioli and Coby Kennedy who decided to create a development center in Italy after the common experience at the Honda Advanced Design Center in Tokyo. The studio achieved great results in a very short span of time, especially in the house appliances business. The products designed by Coby and Paolo for the German manufacturer Oranier were exposed with great relevance at the 2008 Milano Salone furniture show. the previous car designer experience was put at goo use when Frozen Design developed a research project for a future Alfa Romeo sedan for the U.S.A. market. The Studio was briefly basically acquired when the two founding members where headhunted by Korn ferry International to work for the famous American manufacturer Kohler. Paolo subsequently became the Design Manager for Kohler Europe and Coby worked as a consultant designer in addition to the Paris studio. The projects coordinated and designed by Paolo and Coby had a great success at the presentations held in the U.S.A. for Herbert V. Kohler, founder of the business, for their very deep level of innovation in design vernacular and trend research methods.