Retail writing, keynote speaking & analysis. We focus on the consumer, customer experience and & the future of the high street. Today, more than ever before, retail faces an unprecedented amount of change predicated by the perceived need to "digitally transform" the business. Retail Reflections can help you navigate your way through this often confusing landscape with simple practical advice and recommendations, designed to deliver clear tangible benefits. Retail Reflections can also produce bespoke content and reports to individual client requirements in addition to presenting and speaking at retail events. Founder, Andrew Busby is a regular contributor to retail publications such as Retail Week and Retail Technology and a member of the IBM UK Futurist Programme.