Samuel Gordon Jewelers —106 Years Young! Over a century ago, Samuel Gordon emigrated from Europe and settled in Oklahoma City, then a bustling town grown prosperous on cattle and agricultural business. Samuel opened a small jewelry store downtown and began to thrive. Later, son Norman showed a passion for his dad’s work and wound up devoting his entire career to Samuel Gordon Jewelers. When the elder Gordon passed away in 1956, Norman and his wife Betty ran the business, which continued to grow and flourish. The third generation When Norman died in 1980, it was his oldest son Gary who took the reins at Samuel Gordon Jewelers. Since his father had contributed to expanding and growing the business that grandfather Samuel had left him, Gary wanted to do the same for his own father. New brand names were added, and new talent was hired for sales, the support staff, and the jewelry shop. Gary Gordon also instituted a broad scale remodeling program for the firm’s three locations. Converting three stores into one HUGE one As Oklahoma City grew, so did Samuel Gordon Jewelers. By the end of the 1980’s, the business was ready for a big change. The decision was made to consolidate all three locations, and Gary Gordon began looking at sites. He wanted a neighborhood that was upscale and yet convenient. He finally selected a 12,000-square-foot building, a former Goodyear Tire store, situated directly across from the city’s premier shopping location, Penn Square Mall. The facility would be completely remodeled from the ground up.