Established in 2006, H.E. Group Pty. Ltd. is an Australian private company that has a diverse Sales, Marketing, Product Development and Customer Service team with many years of experience in the Electrical Appliance Industry. We have a large portfolio of brands with offices in Melbourne, Sydney and Hong Kong, assisting with shipping, sourcing, product evaluation and development. We are a vibrant company with fresh ideas that has been apparent in the H.E. Group strong growth over the past years. The business has focused on a first to market approach, product development with new and exciting innovations and a strong marketing presence. All this has contributed to H.E. Group being one of Australia and New Zealand's leading importers for electrical appliances.