Brain-centric Design is a cognitive thinking methodology that facilitates customer learning, increases student retention, and enhances learners' deep understanding. This cognitive space is the highest degree of excellence in the educational endeavor – when the student gains agency, a sense of belonging that promotes a positive growth mindset, and purpose for what and why in their learning process. In the past few decades, learning scientists working with neuroscientists have made astonishing discoveries about the neural aspects of the human brain and how it learns. At BcD, we translate these discoveries into a practical teaching system utilizing cognitive frameworks that deliver powerful teaching and learning improvements for industry learners. Instructional Design experts thus, enable all individuals to reach their potential. Results are always significant and often breathtaking. Our goal is twofold: 1. Eliminate Labeling & Stratification 2. Increase Human Capacity