Entertainment company that produces the annual International Reggae And World Music Awards (IRAWMA). Headquarted in Chicago, Illinois, the event will be celebrating its' 30 th year in 2011. The company also produces and sponsors world tours. The International Reggae And World Music Awards acknowledges 44 categories. The awards pays tribute to the best in Reggae,Calypso,Soca,R&B, Hip Hop and other World Beat music.For 30 years, that is what the International Reggae and World Music Awards (IRAWMA) has been doing. IRAWMA has grown from a small, local awards ceremony to an internationally recognized institution that attracts millions of viewers annually through television production and the other extensive media coverage of this prestigious ceremony.