Effervescence, popularly known as Effe is the annual college cultural festival of Indian Institute of Information Technology, Allahabad. Initiated by a group of passionate IIITians in 2004, it has become Second Largest college festival in Uttar Pradesh in it's successful journey of 14 years. Over 12k people attended 80+ events held in the last year's fest which had a reach to over 250+ colleges. Effervescence includes phenomenal and gripping performances by artists of both national (Benny Dayal, Neha Kakkar, Sona Mahapatra, Lucky Ali, Daler Mehndi, The Local Train) and international fame (Jeremy Arndt, Limor Ballas ). Follow our page for regular updates. Specialties Entertainment, Concerts, Organization, Planning, Management, Competitions, Marketing, PR & Media, Fashion, Performing Arts, Fine Arts, and Logistics Headquarters Allahabad, Uttarpradesh Company Size 11-50 employees Website https://effervescence.iiita.ac.in/ Industry Entertainment Founded 2004