P.F.C.M.N.A. S.p.A. is a company born from the creative energy and resourceful spirit of the Prisco family: three generations of entrepreneurs, who have been working for nearly 80 years to achieve excellence in the textile sector. The turning point came in 1994, when the five brothers took management of the business in their hands. Vocation, inspiration and a will to grow were the common thread in the new entrepreneurial strategy, and this lead to achieve excellent goals in the fast-fashion market, with a great increase in production and turnover. The start of the new millennium brought along another evolution: the brand of ‘programmed fashion’ Fracomina for women, a line with a strong Italian identity which manage to drive family tradition towards the future. In 2010 the challenge continued with Fracomina Mini, a collection dedicated to little girls. A prestigious piece that makes the global offer wider and more complete. Meanwhile, Fracomina emphasised its “denim-orientated” nature. Today, PFCMNA has become a successful group capable of reaching all the predetermined goals “step by step” and of consolidating their concept of “low luxury” business.