Juice Capital has been established by EIS Investment Advisor, Velocity Capital Advisors (www.velocity.co.com), to capitalise on the high-growth opportunities in early-stage, cash-generative, digital distribution businesses. Combining traditional fund management, marketing and entrepreneurial experience, Juice Capital focusses on those businesses that can be transformed through effective digital user acquisition strategies. Acquiring new users for these companies is driven by sophisticated programmatic marketing campaigns, often using platforms like Google and Facebook as well as others. The level of growth possible through digital marketing is why 40% of all venture capital investment ends up in the hands of Google and Facebook for digital marketing user acquisition. With a focus on subscription, e-commerce and gaming, Juice Capital is more than just an investor and focusses on providing holistic support from our multidisciplinary team to make your business and our investment as successful as possible.