Play18 Solutions drives courses in the direction of maximum profitability, with each and every round—without having the course give up control of its pricing, customer, and brand. Powered by a fully integrated POS software system and tee sheet, and coupled with business intelligence through real-time reporting, Play18 Solutions provides courses valuable business insight needed to make smarter, more profitable decisions. On the front end, courses benefit from Play18 Solutions' highly targeted web, mobile and social marketing tools that help identify, track, and effectively engage its customer and customer groups. Through a completely custom mobile app, online booking engine, website, and more, Play18 Solutions partners with courses to better manage the course's brand, message, and customer relationships— before, during and well after the 18th hole.