VIM Fitness (the Company) is a dual-location, high-end end health club and fitness center serving the Central Square and University Park areas in Cambridge, Massachusetts. VIM was founded in 2004 with the core principle that a luxurious wellness experience should be within everyone's reach. The mission of VIM is to craft an exceptional experience for its guests, and an enjoyable workplace for our staff. The modern environmentally-friendly facilities appeal to the hipster and millennial residents and the biotech/pharma demographics in the area. The high-end facilities feature signatureline equipment from LifeFitness and Precor, including cardio machines with personal televisions for an enhanced workout. Energy-efficient appliances and recycled and sustainable supplies give back to the earth, creating further appeal to environmentally conscious clients. VIM Fitness offers monthly and annual membership packages that provide members with access to both locations. Membership allows members to use both facilities, including group exercise classes, spin classes, and locker room amenities. There is also a sauna and steam room in University Park location. In addition, VIM offers other paid for programs such as one-on-one personal training and a beautiful state of the art Pilates Studio offering semi-private reformer sessions and private reformer sessions.