DD: Unique Insight to Inform & Inspire DD is a creative and strategic research consultancy. We help brand leaders gain competitive advantage in the marketplace by inspiring and informing their decision-making through strategic insight. Our offering—evidence-based and innovative—brings together an understanding of the client’s business as well as the cultural context of brand and user. Our approach is founded on our experience of empirical research--qualitative & quantitative, creative problem solving and knowledge of new behaviour and marketing science.