Founded in 1991 in Davenport, Iowa, Standard Byke Company was conceived out of the down turn in quality of BMX products being produced in the late 1980′s. The Standard philosophy was to create quality products, made in the USA and back them up with riders who knew and used the products on a daily basis. Thus creating an environment in the industry that had never been seen before, a company that rode, tested and improved on its product line on a monthly, weekly sometimes daily basis for the improvement of the product and the advancement of the company; for the good of the sport.