The Authentic Persuasion show is a 5x a week show with one goal – to help you be more effective in your sales career or with running your sales team. Jason Cutter brings his nearly 20 years of sales/leadership experience with this updated podcast centered around his book: Selling With Authentic Persuasion. If he can do it (a guy with a marine biology degree), then you can to! The guests and topics will provide insights on how to do your part in shifting the way that sales is done, moving to being a profession that you can be proud of and prospects actually want to buy from. This show is for you if you: A) Are in sales, but think there is a chance you are acting more like an Order Taker B) Are looking for new ways to improve your selling effectiveness C) Have found that you aren’t a fan of most sales ‘tactics’ D) Just want to round out your sales podcast library with something different! The show was previously titled The Sales Experience Podcast, with 310 episodes published before the change. That means there is a ton you can go back to for inspiration and advice. Make sure to subscribe, and for more about Jason, the book, and sales, go to – www.jasoncutter.com