Reflecting the Spirit of Our Hometown We named our bank The Jacksonville Bank because we want to mirror the spirit and values of this great city - openness, friendliness, and simple honesty combined with a progressive vision. So as our city is a great place to live, our bank is a great place to do business. We instill an entrepreneurial spirit in our employees, empowering them to create solutions and opportunities to meet our customers’ needs. Each member of our team takes pride in contributing to our success and our customers’ positive banking experience. Jacksonville has grown into a thriving metropolitan area without losing its close-knit community feel. That inspired us to offer a breadth of comprehensive financial services and technological conveniences offered by the megabanks, without losing the personal attention you expect from a community bank. How do we do it? By being the best at what we do best...meeting the banking needs of people and businesses all over Jacksonville. Then we provide even more value to our community by forming alliances with partners to offer complete and comprehensive services-including mortgages, lockbox services, insurance and investments-through some of the most experienced and respected names in the business. We've also invested in technology so you can take your local bank with you wherever you have internet access. Our name says it all. The Jacksonville Bank. -------------------------------------------------------------------------------- Our Vision and Mission The Jacksonville Bank has a positive and meaningful impact on the lives of our employees, customers and shareholders, as well as on the communities we serve. We will move toward this mission by modeling our core values which are: Compassion Ambition Responsibility Positive Attitude Ethics