The Saskatchewan Roughriders are a Canadian Football League Team with over 100 years of history. In recent years the Roughriders (Riders) have routinely led the CFL in revenue generation and fan support including ticket sales, social media engagement and TV viewership. Roughrider home games are played at Mosaic Stadium where a sea of fans dressed in green cover over 33,000 seats. The Riders sell more branded merchandise than all of the other CFL teams combined and with a following across Canada and the US, the Riders regularly sell out home games and draw large crowds at away games. The success of the Roughriders comes despite being the smallest metro area in the North America to have a franchise among top 6 professional sports leagues (CFL, NFL, MLB, NHL, MLS, NBA).