The Association of ViaMeshi aims to promote the cultural, business, and commercial relations between Israel and China. It’s a nonprofit and non-governmental organization founded by entrepreneurs who have lived and worked in China for many years. While in China, these entrepreneurs were involved in public activity at nonprofit organizations, bridging the cultural, business and legal gaps between the two countries. Now that few of the founders have relocated back to Israel, they strive to achieve these goals in Israel by establishing ViaMeshi, and by synergetic cooperation with other organizations that share a similar vision (such as IsCham, The Federation of Chambers of Commerce in Israel, Innonation, Asia Direct and more.