Independent Digital Audit – or IDA for short – is an Australian company helping SMEs find opportunities to improve their online marketing approach. We provide businesses with an honest, independent and comprehensive audit of their website and let them know what’s working and what’s not. From basic website structure to paid search efforts and search engine optimisation (SEO). If things need work, we’ll put together a prioritised action plan to help get them back on track. Backed by a team of proven online marketing experts with global experience, we deliver actionable advice to SMEs on what they might need to change to realise better results.