kkMatrix provides evidence-based industry data to a range of clients from individual businesses, to national governments worldwide. Our data in evidence is the result of a 35+ year research programme, which began in collaboration with HarvardUniversity and has been refined by collaboration with leading academics around the world. It is based on over four million case studies worldwide and identifies key parameters for the development of capabilities to produce and market products and services globally. Our work is based on detailed sector definitions, measuring over 100 metrics at the product and service level of detail. Products and services are then grouped together in similar sub-sectors through a number of ‘levels’ of detail, building thesector definition from the product and service level up. Because the process measures economic detail at the product and service level, the data is highly flexible, able to provide evidenced-data for a single company through to complete sectors for government clients. As such, services range from large-scale sector studies over several months with millions of points of data, to rapid processing on a Friday afternoon for a company asking “what do I do on Monday?” and everything in between. We provide competitive market intelligence through bespoke research projects, data licensing and strategic consultancy. We also work with an extensive network of consultants, providing evidenced-data where needed to enrich a partners offering.