CEO Pete Mitchell is a leading authority in Instant Results Advertising. Currently, he has authored 6 books on Marketing and Leadership. Pete became the well known and sought after marketing consultant due to the marketing results he produced for his financial planning company, Pete Mitchell, Inc. Pete has been tapped to rescue both large and small companies from their marketing failures. In 2009, Pete was asked to step in and fix the marketing problems of a very successful law firm (yes, even successful companies can be improved). Their $4,000,000 advertising budget was turned over to him to enhance. So impressed was the Senior Managing Director, a Mr. Farris, with the work that Pete did, that when Mr. Farris left the employment of the law firm, he contracted with Pete to head the marketing efforts of his new company. Pete now uses his marketing knowledge to produce product launches on the Internet for Speakers, Authors and Coaches. As a Master Product Launch Creator, he has been responsible for some of the biggest product launches on the Internet. To his credit, a few of the product launches he has created were for Master Sales Trainer Eric Lofholm, America’s Leading Authenticity Coach Norma T. Hollis and even the Making Them Believe Home Study Course for the legendary Dan Kennedy and Chip Kessler (yes, this was THE Dan Kennedy, not some other guy named Dan Kennedy).