Ethitrade was established to power inclusive economic growth on a global scale. By digitally uplifting millions of emerging economy micro, small and medium enterprises (MSMEs) with provably authentic products and services into global direct-to-consumer marketplaces, whilst maintaining the role and relevance of sovereign regulators, we aim to unlock and support multi-billion dollars in new and inclusive global trade. Ethitrade are now working with The Asia Foundation, DFAT and other partners to digitally uplift emerging economy MSMEs, with a focus on identity, provenance and access to markets.