Lively is an online live experience platform for the world’s best creators, gurus, instructors, mediums and makers to create unique live experiences with their fans. Built for and by the industry to create a new revenue stream for creators, Lively was born out of the COVID-19 pandemic. The rapid change in the ability to physically attend live experiences – as well as the inability for makers and masters to generate revenue from these experiences – provided a catalyst to spur this new format. Lively isn’t about just taking a class, or being another person in the crowd. This is the unique opportunity to learn from and connect with respected experts as well as the chance for musicians, instructors and artists to connect with their audiences in ways that normal life didn’t previously allow.