We make moments that bring people and brands together. From partnerships that result in creative and rewarding activations to event management that runs like clockwork, we understand and value each thread in the tapestry that makes cultural events possible – and highly successful. For more than a decade, McMILLAN MGMT has worked behind the scenes with brands, music festivals, art galleries and cultural events of all shapes and sizes. As industry leaders in helping make good things happen, our strategy is backed by industry insights and trend foresight but, most importantly, our first-hand experience: we know the consumer because we are the consumer. Our core team is small but mighty. Made up of Daniel McMillan and Lauren Freedman in collaboration with some of the arts and events’ most creative and sought-after contacts, we personally manage and deliver each and every project from brief to completion. We are committed to results that work for everyone. We care about events and understand that their true worth extends far beyond a singular moment or memory in time. If you’d like to find out more about our methods or how we can help realise a connection between your brand and the highly engaged industry, we’d love to hear from you.