We founded Hoff Private Wealth to provide a more useful financial planning service. We use strictly evidence-based investing and advice, we have a very high level of tax awareness, and we do real, actionable financial planning and consulting. It's not about selling any product or any company, it's about having a fiduciary relationship with people, trying to help them understand their entire financial picture, and providing them with a relentlessly high level of service. We wanted to be able to help people figure out the smartest financial things to do, to quarterback their entire financial plan, and help them make the tough decisions. We also provide vetted introductions to the right people at the right times for accounting, estate planning, business succession, and other business owners.