doe is a New York City-based, comprehensive personal finance and career development platform that caters to the unique needs of aspirational women, supported by a team of non-judgmental financial experts. doe’s mission is to empower doers to confidently and competently navigate an intimidating and often confusing world of personal finance throughout their financial journey. Founded in 2020, doe has already helped countless doers nationwide achieve their goals through its no non-sense approach to financial literacy, including a complete library of practical content, convenient classes offered online, unique in-person and virtual events as well as personalized coaching.