Lord Timepieces is for people wanting to control their destiny. We create products and communities that inspire you to perform at full potential, to become individuals ahead of time, ahead of the crowd. Lord Timepieces is an aspirational brand, based in London, but renowned throughout all time zones. Time is a precious resource. You cannot buy it, exchange it or borrow it. It is fixed and constant. Our time defines who we are; our successes, failures and choices. We believe every moment is an opportunity, not to be wasted or passed by. We are on a mission to inspire, encourage and enthuse you to use time to be driven, creative, motivated. Every second, everyday. Those who learn to control and discipline their time are capable of great things. Living your life by your watch is a reminder of the goals you have set, and the results you expect. Lord Timepieces is one of the fastest growing watch brands in the world. Everything that we stand for and do is to help inspire individuals not only to achieve but exceed their goals. Whatever it is that you choose to do with your time, let it be chosen with Lord Timepieces. We create timepieces for aspirational achievers. For winners. For you.