Have you ever considered working or doing business in the Middle East & North Africa (MENA) and decided that the cultural differences made it all too difficult? If so, Camels, Sheikhs and Billionaires: Your Guide to Business Culture in the Middle East and North Africa is for you. Camels, Sheikhs and Billionaires: ✔ Provides a compelling rationale for why companies should consider the MENA as a potential market ✔ Demystifies the cultures of the Middle East & North Africa ✔ Highlights essential information about the commercial environments of the MENA countries ✔ Takes you through the process of how to do business there, step-by-step ✔ Sets out strategies for dealing with social and professional situations Camels, Sheikhs and Billionaires has become a ‘must-have travel companion’ in-region – an easy reference guide, set against the broader-but-never uniform backdrop of international markets most of us aspire to engage with.