BREAKING NEWS, September 24 2009 CreditCard Optimisation Ltd are pleased to announce a unique collaboration with the International Air Transport Association - a joint offering of the IATA CreditCard Optimisation Service. The Service combines the skill and expertise of both CreditCard Optimisation Ltd and IATA. CreditCard Optimisation Ltd, led by Paul Peachey, have been Re-Negotiating Airline Merchant Discount rates for the past 15 years. CreditCard Optimisation Ltd have achieved savings of over $30,000,000 to date for our Airline Clients. Through our partnership with IATA, we aim to bring cost effective reduction in Merchant Discount rates across the board, creating substantial savings – delivering real financial and service benefits. Our proprietary methods and innovation strategies enable us to work optimally with our Airline Clients to ensure longevity of Re-Negotiated agreements and future handling. The IATA CreditCard Optimisation Service enables us to uncover information effectively – our experience ensures we get more and give less during negotiations for our Clients, retaining control over desired outcomes. We have strong relationships with Global Acquirers and are recognised subject matter experts. About COPS: Credit Card Optimisation Ltd exists to support client companies with specialist marketing and technical support. We specialise in identifying profit-generating opportunities routinely overlooked by general management consultancies. We have a number of E-commerce Clients who have requested that we provide them with financially beneficial arrangements. The cumulative volume of sales with our Clients worldwide exceeds $700 million. Our services are specifically aimed at: International Airline Companies Major Retailers Car Rental Companies Hotel Groups E-Commerce Clients