AAA Ultimate Pawn is Not Your Average Pawn Shop In 2013, we decided that the lending landscape in Nebraska needed a change and alternatives. Being from a lending background, we realized that the Pawn industry needed an overhaul. We decided on the motto that our goals were to provide the best customer service, and treat each client with the respect they deserve. We pride ourselves on a new approach from our industry setting us apart from our competitors with our customer service, whether that is additional cash on a loan, or working with someone on pricing.