Rockol.com is a pure-play web media company focused on music and entertainment. Originally incorporated in 1995 as M&G Interactive, it immediately launched rockol.it, which soon established itself as Italy's primary web destination for music and since then has been increasingly strengthening its leadership, becoming a reference point both for the industry and the audience. With a 100.000+ artist database, a daily wire of real time news, reviews and video interviews, the most capillary concert schedule in the country and a growing presence on the mobile platform, rockol.it is supported by an adv-based model. By gradually leveraging its skills and maximizing the value of its assets, the company has built a solid revenue mix: In fact, editorial content distribution (both as syndicated feeds on third party platforms and as bespoke productions for channels, portals and brands) and digital formats add B2B to the above mentioned B2C stream. In 2013 Rockol launched UK operations in London, debuted an international platform and an English based and spoken website (www.rockol.com/uk). Rockol.com is privately held. Italy headquarters; Milano. UK office: London.