Our aim is to empower those who have influence over large populations to have the best possible information for changing behavior. The Behavior Institute's specific goals are: 1) To pool comparable data from sources like academic research, public or governmental initiatives, and commercial solutions to determine the best methods in terms of ROI, design best practices, and total efficacy for every behavioral problem (e.g. health/finance/civic) 2) To enable business leaders, policy makers, and lay people with answers to questions like “What is the best way to achieve weight loss?” or “How can I improve the low savings rate in my population?” which aren’t answerable on Google or even after doing typical literature reviews. 3) To empower the behavior change community to have a greater impact and success in all endeavors, e.g. enable the creation of better products, services, and programs that further the aim of positively modifying human behavior in all areas.