We make traders future-proof Goldmind is a specialist in retail market research and – in times of digital change – supports specialist traders and retailers in establishing personal customer consulting as a core competence. Because in view of rapid technical progress, good consulting and support from person to person is the decisive unique selling point with which classic specialist and retail trade can successfully distinguish itself from new and old competitors. For more than 10 years, we have been successfully supporting leading German retail groups with our mission to ensure that our customers take advantage of this opportunity and position themselves optimally. Through effective sales initiatives consisting of surveys, mystery schopping and combined with trainings, we help developing personal consulting as a core competence and prepare our customers to use this strength as omnichannel specialists in the increasingly networked sales channels. We are an official partner of TÜV Süd - a leading inspection and product certification service provider - and a member of the European Society for Opinion and Market Research (ESOMAR), the Federal Association of German Market and Social Researchers (BVM) and the European Mystery Shopping Professionals Association (MSPA).