Exponential Entertainment is a digital media entertainment company that connects and entertains people through immersive gameplay. Founded in 2009, the Company’s flagship branded service HollywoodPlayer™ (www.HollywoodPlayer.com) is an online entertainment experience providing value for entertainment and consumer products companies and service providers by engaging avid and casual fans with movie, TV and celebrity content through interactive based gameplay. HollywoodPlayer’s client service currently attracts hundreds of thousands to millions of unique visitors monthly through game arcades and galleries featuring Hollywood's latest movies and television studios popular shows. These casual mini-games are propagated and promoted across the Company's highly trafficked entertainment, social network and service provider partner sites. Launching in early Q4 2012, HollywoodPlayer’s consumer game is a world class entertainment experience bringing to avid fans and casual players a new way to interact, personalize and express themselves through an immersive, cinematic-quality, parallax 2-D game environment. Featuring light games, movie trailers, trivia, and exclusive sponsored content, players create their own movie world by earning and purchasing iconic digital collectible goods from classic to new movies and celebrity curated content in a community setting. HollywoodPlayer is where movies live forever!