The Chartered Institute of Marketing Management of Ontario (CIMMO) is the only chartered professional marketing body in Ontario. Created in 1988, CIMMO has evolved to reflect the rapidly changing needs of the marketing industry. As the marketing profession evolves and expands, there is a growing need for a common standard of professional competence, as well as, a unified approach to training and curriculum development. Today’s marketing industry is in need of greater unity, including a common language, training standards that include a designation framework, and a forum for knowledge sharing. CIMMO's mission is to advance and enhance the marketing industry by providing knowledge and tools that unify the profession. Three key pillars support our mission: 1. A Chartered Professional Marketer (CPM) designation 2. Collaboration between industry and academia 3. Commitment to research and knowledge sharing Our values are the foundation for all of CIMMO’s activities. We wholeheartedly believe in objectivity and pursuit of professional excellence combined with collaboration.