We are the only provider of live granular interactive benchmarking and objective ESG analytics for the UK holiday park sector. Plum transforms holiday park data into useable benchmarked comparisons. Holiday Parks across the market feed in data automatically that Plum transforms into usable market information, analytics and benchmarking comparisons. Plum is the analytical system which complements your operating system. Two complimentary Plum products Plumdata – an interactive management information and benchmarking system that enables better management decisions. This product is the only one on the market that provides continuous and detailed benchmarked performance data for the sector Plum ESG – an Environmental, Social and Governance tool that will enable park owners and key suppliers to monitor, report on and ultimately improve their ESG performance. This product has just completed its development phase