Criterion, Incorporated is a professional manufacturer’s representative agency providing coverage in the states of North & South Carolina. We are a full line firm specializing in complete coverage of all industrial markets. Our products include industrial instrumentation and controls, analytical equipment, and electrical apparatus. Anticipating the needs of our clients and providing engineered solutions that solve their problems is what drives us. The meaning of our name is noteworthy: Cri-te-ri-on (kri-tir’E´ûn)\n\) a standard by which value is measured. Our staff and the manufacturers we represent, elevate us to that standard.