Bax Interaction is based at St John’s Innovation Centre in Cambridge and was established in 2005 to provide organisations with the insight to inform and the capability to implement effective marketing and business strategies. Our core strength is the depth of experience that we bring to help solve your marketing development issues. Over the last 16 years we have helped organisations of all shapes and sizes to grow through a combination of: marketing research; strategic development and the training and development of the people that make it happen.