A design studio based in Helsinki, The Point is an international creative team with a shared passion for simple, effective visual design. We help businesses translate vision into persuasive brands and compelling designs. Our goal is to spark enthusiasm in customers and growth in your business, with design that makes a point. Through our continuous work with international brands, we have developed a unique sensitivity to our diverse markets and the variety of users who interact with our designs and ideas. We craft visual materials for multiple channels – from internal communications to marketing, from digital to print. In every project, our aim is to create for you unified content that resonates and adapts to changes in your business. Our expertise lies in B-2-B marketing and we have time and time again witnessed that the best results are achieved with a strategic approach, clear language, expert artwork, and persuasive information design.