**NEW YEAR, NEW NAME** Check out Bright Ideas Only for the latest! The Superfan Company (TSC) is a group of pop-culture enthusiasts that creates marketing-driven merchandise, packaging and live event strategies that engage Superfans. Our small but mighty team creates value for our partners by providing additional bandwidth—for idea creation, research, sourcing, and execution. We’ve worked with entertainment properties across all genres and ages, from Ace Comic Con to Baby Shark Live to the New York Mets. Our clients would make the most diverse cocktail party guest list ever: Shawn Mendes, Flatbush Zombies, Paul McCartney, Eric Church, Jimmy Buffett, and Oprah Winfrey—to name a few.