Inspire Your Team with the Bigger Picture. The Butterfly Effect for Your Brand. When your people have a deeply satisfying 'why' to go to work for, they make more meaningful products that connect, inspire your customers, and build that place in their brain that is your brand. I’ll help refine your vision, put it in language your plumber wouldn’t cringe at, and translate it into ‘love it’ art concepts. My mission is to make the butterfly effect for your brand.