We deliver instant joy to friends through small thoughtful gifts! In three simple steps our customers can WAM (our new word for “give”) micro gifts to their friends. All you need to do is: 1. Scroll through the contacts list on your phone to find the friend you want to send a gift to. 2. Choose a gift from one of our awesome stores on the app, customise the gift with a personal message & a fun video and then… 3. WAM IT! Your friend receives a text notifying them that they have been WAM´d a gift and they go to the store to collect it.