With a focus on personal connections with clients to build a vast array of design related deliverables from print pieces and branding, to website design and online advertising, Xero Visual is in it for the long haul. Founded by Joel Shoemaker in Grand Rapids, MI, Xero Visual is an independent afterhours design studio that can help you build your brand from square one, design in-depth web marketing pieces, and everything visually creative in between. Xero Visual also provides assistance with shooting/editing product videos and product photography to assist you in filling out your catalog of essential merchandise.