Adam Milk Foods Limited is Pakistan's largest selling cheese brand. It has been in the business of cheese making for the past three decades. Starting off in the early 1980s as an association of partners, Adam Milk Foods was incorporated in 1993 and has since grown steadily to become a recognized and trusted dairy foods producer with a nation-wide distribution and sales network. Adam's has developed its product portfolio over the years and now carries fresh milk, butter, yoghurt, lassi, raita, desi ghee and a wide variety of cheeses. The founders of Adam Milk Foods recognized the growing demand for cheese in the local market and decided to fulfil this demand by producing cheese locally. Based in Sahiwal, in the heart of the "milk belt" of Pakistan, Adam's procures the best available milk directly from the farmers. Milk is collected at Adam's owned and operated collection centers from where it is shipped in company trucks to the plant. Milk is tested at the collection center and at the plant to ensure that the milk is pure and unadulterated. By establishing contacts directly with the farmers, Adam's is able to obtain premium quality milk for its dairy products. The dairy products are produced and packaged at a state-of-the-art automated production plant in Sahiwal. A high level of automation ensures that cheese and other dairy products are free of contaminants and consistent in quality. From the plant, the products are shipped in specially designed temperature controlled trucks to wholesalers and regional distributors for onward placement on shelves at retailers.