UR Sportswear, LLC a high quality, great fitting, co-creative apparel company started to help empower women to feel confident in their sportswear. UR (pronounced “You Are”) was created to help empower women to feel confident in their activewear. We do this by asking for your input on the look, fit and feel of prospective UR apparel. This allows us to effectively address the insecurities that get in the way of fitness goals. This creates a space for every woman, no matter her fitness level, to speak truthfully about her needs when it comes to activewear. This pushes UR to make the best and most innovative and fashion-forward activewear possible. why we design together Designing together gives all women a voice, power, authority, and a range of options. This, in turn, increases positive self-image and helps them overcome any negative stigma they may be facing. We all deserve to be comfortable in our own skin. So let’s go. Because we’ve got more important things to do than worry about our workout clothes making us feel anything other than confident. Bottom line, at UR, women are heard, respected, and appreciated.