Sincere Home Decor started in 1988 as a neighborhood plumbing and hardware retail store on a small street in Oakland, CA. After recognizing the potential of the remodeling business in the Bay Area, the owner moved the company to a larger location near Downtown Oakland and also added another warehouse in West Oakland where he implemented a wider range of building/remodeling materials. Over the years, Sincere has grown into a complete remodeling supply company carrying plumbing, bathroom fixtures, kitchen cabinets, flooring, counter tops, and home appliances. Not only did Sincere become one of the TOP 500 Home Improvement Retail in the nation, it is also the TOP dealer for Kraftmaid Cabinetry for six straight years. We believe that everyone deserves a nice kitchen & bathroom in which they will look forward to going home to and enjoy. Our mission is to provide a perfect one-stop shopping environment that's friendly and will ease the stress from our customers on making complicated decisions on home remodeling projects, as well as great prices and services in which everyone can afford and enjoy.