Sash & Company is a regional public affairs firm established in 2007. It is a local foundation with regional presence. The first office started in Jeddah, Saudi Arabia, then expanded to set up a Dubai Strategic & Creative hub, and an office in Riyadh. SASH stands out in the region as a public affairs firm that truly understands the local ecosystem and the dynamics of the regional market. It offers comprehensive services in the areas of public affairs, communication & social media to a diverse range of clients, focusing on government entities and multinational corporations, across the Middle East.