Blue badge Style www.bluebadgestyle.com is 'redefining disability with style'. It is a ‘one stop shop’ for information for like minded stylish people, for whom style & disability are not mutually exclusive. The aim is to create a community of 8m people, in the Europe initially, and generate revenue from the site. Primary revenue is created from the production of Access Galleries for venues and a premium App that creates a concierge service for venues to anticipate visits from persons with disabilities. We have created a new business model for Accessibility if you'd like to know more about this innovation please email fiona@blebadgestyle.com Description Established by Fiona Jarvis in 2012, Blue Badge Style is a style website aimed at people with temporary or permanent disability issues www.bluebadgestyle.com . The site is expected to build a social network/ market that in Europe is valued at £25Bn p.a. We inform on where to go, what to do & what to buy to maintain your style whatever the disability, whatever the style. The website & mobile App provides information on restaurants, bars, hotels, shops, theatres etc, everywhere that a stylish person would want to go & identifies any obstacles that may exist for someone 'less able'. It also provides a unique rating system based on style, access & facilities - up to a maximum of 3 BBS Ticks. We aim to be the 'GO TO' site for anyone 'less able' who wants to retain their sense of style. A ‘BBStyle Recommendation’ is intended to be a sought after mark of quality. It will have value to an organisation (i.e. access to a market of worth £8Bn), just like a Michelin Star. The side effect of this is social inclusion through economic necessity rather than compulsion.